Write about something you know. If you don’t know much about a specific topic that will interest your readers, invite an expert to write about it.
You know your audience better than anyone else, so keep them in mind as you write your blog posts. Write about things they care about. If you have a company Facebook page, look here to find topics to write about
Once you have a great idea for a post, write the first draft. Some people like to start with the title and then work on the paragraphs. Other people like to start with subtitles and go from there. Choose the method that works for you.
Be sure to include a few high-quality images in your blog. Images break up the text and make it more readable. They can also convey emotions or ideas that are hard to put into words.
Once you’re happy with the text, put it aside for a day or two, and then re-read it. You’ll probably find a few things you want to add and a couple more that you want to remove. Have a friend or colleague look it over to make sure there are no mistakes. When your post is error-free, set it up in your blog and publish.
“The lessons during the Empowerment Seminar will stick with me for years to come. Breaking out of my comfort zone isn’t always easy, which is why I tend to avoid it! However, I found that pushing the boundaries helped me understand what I’m capable of if I set aside my fears. Challenging myself made me feel stronger and more self-confident than ever!”
Charlotte Grainger, Freelance Writer
“I’ve never took part in a session like Duka’s before now, so I didn’t know what to expect. It was an experience like no other and definitely one that helped me challenge my own reservations. Learning how to get outside my own head and tackle difficult obstacles was invaluable and I have no doubt it will help me moving forward within my own life and career. Showing me that by overcoming the day-to-day fears life can bring, will only be beneficial to my productivity, life and happiness. I can’t recommend it highly enough and it’s defiantly something I would pass onto other to try. We all need a bit more ‘Let it be easy!’ in our lives.”
Joe Hewett-Hobson, Marketing Executive